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How to Successfully Activate Your Windows 8 Licenses

Licensing desktop operating systems from Microsoft has always been, and is likely to always be, a bit of a challenge. For some reason Microsoft makes understanding licensing seem like a moving target, an elusive quarry that is difficult to see or understand — maybe like a cloaked Klingon Bird of Prey. (Bear with our Trekkie analogy.) That said, if we modulate the frequency of our inverse tachyon beam, we can brush away some of the confusion and, after actuating the universal translator, present a list of possibilities that are more actionable in English. Here goes...



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What should you know about License Keys in advance?


A few key questions will get you on the right track:

What type of License Keys are you working with?

  • OEM = OEM editions of the OS
  • Volume License = Volume License Editions of the OS
  • Available through various purchasing programs including Open, Select, or Enterprise

What volume of PCs are you planning on deploying/refreshing?

  • Will you deploy en masse or in small sets over time?

Do you have time to visit every PC and activate it?

How much money do you have?

  • Volume Licensing provides for reduced unit cost of licenses.


How do I decide which activation method to use?

If you have lots of free labor and did not purchase a Volume License agreement, you'll be choosing the brute-force method of activation.

 

If you have purchased Volume Licensing, have more than 25 client PCs, and don't mind installing a Microsoft Key Activation Service (KMS) in your network to facilitate activation with Microsoft for each client PC every 180 days, then you may choose the Key Management Service method. If you've purchased Volume Licensing and have less than 25 client PCs, you may be best off choosing to use the Multiple Activation Key (MAK) method. In addition, if you've purchased more than 25 client PCs and just don't want a KMS validating every PC in your environment every 180 days, then stick with MAK.

Types of Windows activation

Activation varies depending on whether you are working with an OEM License or a Volume License.

OEM Licenses — Client

Brute Force Method: Buy PCs with OEM License Key directly associated and upon deployment of the same version of the operating system, apply the OEM license key in each PC's Sysprep answer file, or enter the key when prompted on each individual PC. This method can be very time-consuming in terms of pre-deployment configuration, and it's difficult to ensure you've entered the correct license key on each deployed PC. Plus, you have to manage the OEM License Keys after the fact. New in Windows 8: You can have the PC manufacturer activate the OEM version OS via OA3 before shipping it to you. What happens when you need to re-apply the OS, assuming it's the same version? According to Microsoft, OEM License Media cannot legally be used to re-image. At that point, you use Volume License media and activate with the specific OEM License Key for that machine.

 
Can I convert an OEM License Key to a Volume License Key?

Call the Activation Center. Better yet, call your Microsoft License Center to discuss purchasing a Volume Licensing Agreement. You'll be glad you did.


Volume Licenses — Client

Methods of licensing communication with Microsoft: There are two … well, sort of three.
  1. Customer-hosted KMS
  2. Microsoft-hosted activation service using MAK
  3. Token-based activation for client PCs disconnected from the Internet (This method uses Public Keys and Certificates to achieve activation.)
Volume License — KMS: So, you've got more than 25 client PCs and you'd like to host a KMS in your environment to handle client activation with validation every 180 days? The KMS does not require a dedicated server and can run on your AD server, for example. The KMS can run on almost any modern Microsoft OS. However, if it is hosted on any OS other than Windows 2008 R2, only PC versions of the Windows OS (not server operating systems) may be activated by this method. Furthermore, although only one KMS is required, it is recommended to deploy multiple KMS hosts because periodic validation is entirely dependent upon the service. Client PCs communicate with the KMS to Microsoft through TCP/IP and DNS. Volume License editions of Windows 7 and Windows 8 are, by default, configured to work with KMS and do not require Administrator privileges for activation. The KMS is subject to an activation threshold, which is irrelevant so long as more than 25 client PCs contact KMS for activation services and remain connected to the network. If your use falls below 25 PCs, you risk validation failure after 180 days, and client PCs that fail validation lose their activated status and will become hindered. For more information on KMS, visit Microsoft.

Volume License — MAK: So, you've got more than 25 client PCs and you would not like to host a Key Management Service (KMS) in your environment; or you've got less than 25 Volume License client PCs?

 

Note: MAK may also be used to convert a KMS client to MAK.


Multiple Activation Key has two methods to choose from: Independent Activation or Proxy Activation. Choose MAK Independent Activation if the client PCs have Internet access. MAK is a one-time activation with Microsoft's hosted activation service after a MAK License Key is installed on the client PC. Choose MAK Proxy Activation if the client PCs do not have direct access to the Internet. MAK will act as a go-between to provide activation for multiple client PCs via one connection to Microsoft. MAK Proxy Activation is set up using the Volume Activation Management Tool (VAMT), which is available in either WAIK orWADK. Client PCs receive a MAK key and transmit an identifier to the VAMT, which communicates to Microsoft and replies with a confirmation identifier, completing the activation process. VAMT is also capable of internally re-activating a client PC after reimaging because it stores the confirmations locally. For more information about MAK, visit Microsoft.


Windows activation is not as confusing as it seems

Separating activation methods from Windows 8 or Windows 7 purchasing options and Software Assurance benefits allows you to select the method that fits your needs. If you consider your activation preferences before purchasing, your preferences may affect your choice of licenses.

So, the bottom line is this: You should consult your Microsoft Licensing representative for specifics. Perhaps over a cup of Earl Grey (hot). Live long and prosper.

 





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